Image
Categories: Fashion

Gucci Goth? 2016 Fashion campaign features Joy Division cover by minimal band Alive She Died

[dropcap]Gucci[/dropcap] goes Goth? Maybe, minus the Kung Fu and Gangsta city of the former “Gucci Goth” now known as Black Black Gold, but certainly leaving in the Hippie part.  Not saying the fashion is terrible, I actually quite like it, but it certainly doesn’t fit with the atmosphere of 80s Greek Synth-Wave band Alive She Died. But despite the out of sync Peanuts style dancing meets Austin Powers aesthetic I’ll take it.

And just when you think it could not get any weirder, in the next campaign video has the models running around like extra in an Austin Powers film to the precious melody of Q Lazurus’ Goodbye Horses.

I would have expected choices like this from someone like Rick Owens

post-punk.com

From the Editor at Post-Punk.com

Recent Posts

  • Art

Darkwave Trio Corlyx Colour Outside The Lines in Their New Single “Zombie Kid” — Plus Announce New Album “Purple Pain”

Darkwave trio Corlyx is a band that boldly colors outside the lines of traditional genre conventions, redefining the contours and…

5 hours ago
  • Art

French Synth Act Minuit Machine Returns With the Video for Their Resilient New Single “Hold Me”

They way they tore me apart Like I’m a corpse they wanna ditch They way they sold me for parts…

6 hours ago
  • Bands

Ballerinas Twirl in the Video for Los Angeles Post-Punk Artist Indiana Bradley’s Luminous New Single “Silent Moon”

It is a quiet devastation, a weight that presses without end. The realization unfolds not in a sharp moment but…

1 day ago
  • Song Premiere

Karolina Bnv Reimagines Classic New Beat with “Germany Calling”

In the history of new beat, there are few more memorable samples than "Germany calling." Taken from a Lord Haw-Haw…

2 days ago
  • Bands

Stella Rose Debuts Video for Smoldering Alt-Rock Anthem “HOLLYBABY”

Today, New York City's rising singer-songwriter Stella Rose drops her latest single and lyric video for HOLLYBABY, the title track…

2 days ago
  • Bands

Kim Deal Serenades a Flamingo in Her Surreal Video for “Nobody Love You More”

Perfect hosts and room ghosts shout I don't care what they say They can fight it out I mean to…

2 days ago
Sticky Footer Banner with Close Button