Dark Synth Pop Duo Summore Warn Against Those Who Prey on the Vulnerable in Their Video for “Watch Your Back”

The blood, the fear,
Don’t show them your tears.
The hunt begins tonight,
The end is drawing near.

In a world that often disguises its dangers beneath a veneer of normalcy, Summore’s latest single, “Watch Your Back,” emerges as a chilling narrative, echoing the haunting realities of blind faith and betrayal. The Ohio-based darkwave duo, known for their intricate blend of shadowy synthpop and lyrical depth, dive into the complexities of human relationships, reminding us of the caution needed in a world rife with hidden predators.

“Watch Your Back” serves as a stark warning wrapped in the embrace of an icy synth-pop melody that resonates with the foreboding essence of the ’80s golden age of horror scores. Julie’s spectral vocals glide through the track, a ghostly wind whispering of danger, while Justin’s mastery over the synthesizers crafts a backdrop that is both entrancing and unsettling.

In the song, Julie sings, “Better watch your back, they’ll tear you apart, “giving a warning to take heed of those who can prey upon us when we fail to remain vigilant.”. Vulnerability can be a double-edged sword that exposes one’s weaknesses, but it can also reveal what is truly in our hearts. Expressing oneself can aid in healing, but in the hands of those who seek to exploit weaknesses, the same expression can be harmful.

Directed by Wesley Morris, the video is a kaleidoscopic journey set within a madhouse, where disconcerting visuals playfully dance with the song’s somber themes. The retro hues of pink, magenta, and purple set a backdrop for the bizarre as Justin and Julie dance in straight jackets, embodying the madness that the song warns against.

Watch the video for “Watch Your Back” below:

SUMMORE is a dark electropop duo originating from central Ohio. Consisting of Julie (vocals and synth) and Justin (synth and production), their sound is brooding and hypnotic, with deep and sometimes arpeggiated synthesizers juxtaposed with melodic vocals and introspective lyrics.

Julie and Justin craft an auditory experience laden with an eerie, somber charm, evoking the allure of a distant siren’s call intricately woven with hypnotic patterns. Amid the vast, arpeggiated synth surges, a riveting duality emerges: Julie’s harmonious vocals gracefully rise above the looming electronic abyss, as introspective verses invite the ear deeper into poetic depths. SUMMORE represent a moonlit dialogue between melancholy and melody. Daringly delving into the dim, they decode the enigmas of our existence, one synth pulse at a time.

Their epic, 15-track album, New Pain, is out now. Order here.


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